Knowing where to start, what you need to do, how to do it, when and why, is important for every music creative.

That’s what the foundation is here to do…

Developed with artists, songwriters, musicians, producers, managers and music industry execs in mind - this will set you up to understand the music business, ensure you get paid, know what you’re doing and what questions to ask.


WHAT IS IT?

A program that gives you everything you need to set-up your music career… Something every music creative needs to know, understand and do.

Essentials

Early on and want to set yourself up to start making money from your music. This short program will have you:

  • understanding your copyrights;

  • registered with the correct societies (we’re talking PRS, MCPS, PPL or MU);

  • up-to-date with your memberships and registrations;

  • set up to get paid; and

  • understanding why you’re not getting paid.

Elevated

You’ve done the early work, and now want to take the next steps to further your music career and understand the music business:

  • label + publisher deals;

  • approaching A&R;

  • getting a manager;

  • get your music on streaming services (and making sure you’re getting all your money)

  • understand the tools out there for you; and

  • getting your music on TV.


WHY IS THIS DIFFERENT?

Because of me. Your mentor.

I’ve been working in the industry for 20+ years - worked in publishing, streaming services and the place that actually pays you royalties, so I know how it works… And, as do my industry friends who will join to help you understand the fundamentals.

Unlike other courses, seminars and memberships… We live and breathe this, we know how the music business works and what you need to know.

“Bina’s knowledge of the music business is beyond anything I’ve seen within my 10 years in the music industry.


KNOWLEDGE IS POWER

– Zora (Queen Latifah) (House Party 2)

WHAT TO EXPECT

Weekly calls with me + regular industry guests to teach you and walk you through each of these areas >> this is also your chance to to build a network and connections in the music industry.

An exclusive member area >> watch back the weekly calls, access guides to support your career and ask questions for further help.

A private Telegram group >> keep connected with me and others for regular support.

Exclusive access to memberspace - the music business membership.

Essentials

One: Setting Yourself Up For Success.

Two: Your Rights (including, what is copyright, and how do you get it?).

Three: PRS/MCPS/PPL/MU (getting your membership sorted to the correct ones and start collecting royalties).

Four: How Metadata Gets You Paid.

Five: How To Get Paid.

Six: Next steps + Look Back

Elevated

One: Setting Yourself Up For Success.

Two: Getting Paid Overview.

Three: Label + Publishing Deals.

Four: How Distributors Work.

Five: Artist + Creator Tools.

Six: Getting A Manager.

Seven: Approaching A&R.

Eight: Getting Syncs.

Nine: Building Your Team.

Ten: Next steps + Look Back


Essentials + Elevated are coming soon… Drop your email here for official launch info, and grab a lil discount code ✌🏾


With Bob’s guidance I’ve been able to cut through the noise and focus on the most important aspects of the business in order to progress my career as an independent artist.”